Delivering bespoke experiences

Design Studio & Strategic Consultancy for Lifestyle Brands

Design Studio

Consultancy

Consultancy Design Experience

What we do

Developing Exceptional Strategic + Lifestyle Experiences.

01.

Embossed consultancy business logo - Half Light Studio

02.

Business and lifestyle strategy retreats - Half Light Studio - Hawkes Bay New Zealand

03.

strategy meets design

Developing story rich design and powerful strategy to help grow sustainable brands and businesses.

Design

Brand Identity & logos
Brand Strategy
Creative Direction
Squarespace website development
UX/UI Website Design
E-commerce Strategy
Graphic design services
Website Intensives

Consultancy

Strategy sessions
Campaign & launch strategy
Sales and PR
Team development, facilitation & training
Customer Acquisition Strategy
Digital marketing & activation
Omnichannel marketing campaign
Client experience mapping
Sustainable growth and exit strategy

Experiences

Group business & lifestyle retreats
Planning & strategy day retreats
Bespoke Events
Workshops
Hosting & speaking

e-commerce activewear squarespace website - Kit the journey - Website by Half Light Studio
Cafe bakery Squarespace website - Half light Studio - Maison des Lys Auckland

Featured Web & Brand Design Projects

  • "Michelle is an angel sent from business heaven. Within two months she has completely streamlined my processes & systems, re-written copy, given me guidance on the future of my business and so much more... Her coaching is one of a kind, she is so hands on, super knowledgeable, creative and gets results."

    KATE CRAIG-BROWN

  • "I wanted to thank you! Yesterday’s session was fabulous – I feel we have some really clear direction for going forward and you are right everyone seemed very enthused and excited about the next steps. Thanks so much for all your support. "

    AMANDA | HERETAUNGA WOMEN’S CENTRE

  • "Michelle listened & created a website that was well beyond my expectations. I have received endless comments for my website design and aesthetic. Michelle has created a platform that has allowed me to level up my business!"

    MORGAN SPITTAL

  • "Michelle is an absolute legend, we love the look and feel of our new website, but better yet it does what it is suppose to - drive more enquiry into our inbox"

    KYLIE - SABLE HOME

  • "I absolutely loved working with Michelle. She helped me gain clarity in my business, and guided me on exactly what I needed to do to move forward. She is such an inspiration, and an incredible coach with a beautiful energy."

    MARIQUE KNIGHT

  • "Michelle is such a talent! I absolutely love working with her. My business has gained so much from her expertise."

    STEPHANIE HUNTER

Michelle Fowler - Half Light Studio - Business COnsultancy and Squarespace designer

FOUNDER | MICHELLE FOWLER

With a background in luxury PR, marketing and design Michelle has over a decade of experience in consulting and supporting creative, retail and service based businesses.

With hundreds of clients across a wide network of industries her expertise lies in connecting powerful and innovative strategies with compelling brand experiences. Michelle is also a mama to two adventurous kids, addicted to self development, ridiculously obsessed with all things 'design' and is a self appointed hype woman and life optimiser.

Curating strategic and lifestyle experiences.

Bottom line is that | want you to outgrow your goals - not your strategy. | want you to create a sustainable business that is impactful but thoughtful. Let’s take your business and optimise it.

Latest
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STRATEGY

MEET

DESIGN

Building powerful

brands for innovative

thinkers.

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Business strategy and consultancy - Hawkes Bay New Zealand - Half Light Studio - Michelle Fowler

Consult

Design

Experience